From the perspective of the national cleaning industry market, many large companies have devoted themselves to the research and development of cleaning equipment products. Of course, many large companies have devoted themselves to cleaning services. There are countless cleaning service companies nationwide, showing the attractiveness of this industry. Is very big.
The cleaning industry has been developing in China for 30 years and has experienced a journey from scratch to sunrise. With the development of economy and technology, the concept of cleanliness has penetrated into all areas of people's lives, causing more and more people to pay attention. However, everyone in the industry knows that while the cleaning market is becoming more mature and good opportunities continue to emerge, it is also affected by late start, insufficient technical funds, unformed industrialization scale, lack of product standards, service standards, and outdated consumer concepts. Due to the influence of factors, the effectiveness of new technologies and new products has not been fully utilized, and it has even been restricted and confined by traditional concepts and misunderstandings.
Although China's cleaning industry has made great progress, it still lags far behind other advanced countries in terms of technology and product quality. Take cleaning equipment as an example. At present, there are many domestic manufacturers, but most of them are copied and OEM products, lacking independent development and production capabilities, and product performance is also very unstable. Domestic cleaning equipment occupies a certain market share in the low-end market due to the big price war, but facing the high-end market, it can only be discouraged.
Through on-site investigations and interviews and telephone interviews, we also found that the current low-price vicious competition in the industry is still a concern, and a series of problems caused by this have followed and even threatened the survival of the company itself. Investigating the reasons, relevant people believe that the main reasons are the inaccurate industry positioning, the immature market development, lack of integrity, and insufficient investment in technological innovation, resulting in low recognition of the technology content of the cleaning industry by the entire society, new equipment, new processes, and new technologies. There is no market for materials, and companies cannot get a reasonable return of funds. In addition, the rapid increase in labor costs in recent years has made it difficult for companies to increase their strength in technological research and development, which hinders the technological progress of the industry and the formation of brand companies
Cleanliness should not be a representative of low-end labor-intensive industries, but a symbol of high-quality life. Facing the opportunities and challenges brought by the market, we should calmly analyze the status quo of the industry, introduce newer market concepts and a longer-term strategic perspective, and timely introduce more international modern standard systems, equipment products and concepts to cater to the market to the industry to a greater extent It is an effective channel to form a new business model.